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A Content Analysis Of Vaping Advertisements On Twitter, November 2025

ChristyLsm97254239204 2025.04.05 13:41 查看 : 2

Although this rule is a hit for tobacco control, additional laws is needed to expand https://www.vapelong.com/raw-classic-500-s.-natural-unrefined the Forestall All Cigarette Trafficking Act, which prohibits the online sale of cigarettes to minors (31), to include vaping devices. The first goal of our research was to describe the characteristics of vaping-associated commercials on Twitter, https://www.vapealso.com/dotmod-dotmtl a popular social media site with a largely younger adult following; 32% of Twitter users are aged 18 to 29 years (10). A research on the marketing of e-cigarettes on Twitter demonstrated that tweets about e-cigarettes were usually positive and https://www.vapealso.com/horizon-falcon-2-tank that advertising and marketing of those products on Twitter is widespread (11).

We construct on that research by increasing our analysis to all vaping-related ads and characterizing the types of people that comply with novel vape-product entrepreneurs on Twitter. These benchmarks are decided by analyzing followers from numerous Twitter accounts and calculating the median average worth for each demographic characteristic. We descriptively in contrast the inferred demographic traits of followers of the 4 Twitter handles with the Twitter median common.

27. Malouff JM, Rooke SE, Copeland J. Experiences of marijuana-vaporizer users. 22. Barrington-Trimis JL, Samet JM, McConnell R. Flavorings in electronic cigarettes: an unrecognized respiratory well being hazard? Electronic cigarettes: product characterisation and design considerations. Efficiency and Safety of an digital cigAreTte (ECLAT) as tobacco cigarettes substitute: a potential 12-month randomized control design study. 7. Farsalinos KE, Polosa R. Safety evaluation and risk assessment of digital cigarettes as tobacco cigarette substitutes: a systematic review.

A cross-sectional examination of marketing of digital cigarettes on Twitter. Tax, worth and cigarette smoking: evidence from the tobacco documents and implications for tobacco company advertising and https://www.vapewho.com/boge-yi-cartridge-1.5ml-4pcs marketing strategies. The four handles chosen symbolize 1) a company that markets vaporizers (and used vaping terminology fairly than "e-cigarettes" in their profile), 2) a company that markets a novel e-cigar, 3) a company that markets e-liquid only, and 4) a company that markets a vape pen recognized for vaping marijuana.

However, the usage of generic vaping-associated key phrases along with the key word "e-cigarettes" allowed us to create a wider snapshot of vaping-associated promoting on Twitter. It is subsequently essential for these in tobacco management to turn into educated in regards to the promoting practices of vaping-product companies, especially on social media the place younger people can easily view content material. The primary goal of our study was to describe the traits of vaping-associated commercials on Twitter.

17) of the 104 tweets that talked about a taste. Coupons or price discounts were continuously observed (32%); solely 3% of tweets talked about vaping as a way to stop smoking or as a substitute to smoking. 40) of tweets mentioned vaping as a approach to stop smoking or in its place to smoking. Primarily based on this initial examination, all tweets had been then coded for the following themes: 1) using coupons, value reductions, free giveaways, https://www.vapewho.com/510-drip-tip-adapter-for-tfv8tfv8-big-babytfv12810-tanks or contests, Https%253A%252F%[email protected] 2) mentions of e-juice flavors, 3) mentions or displays of picture(s) of colorful vape pen(s), https://www.vapelong.com/[clearance-510-cartridge-empty-flat-tip-5-count or 4) mentions of using vape merchandise as a solution to quit smoking or as a wholesome different to smoking.

Informed by previous literature (11), we compiled an preliminary record of vaping-related keywords. The number of followers in November 2014 of 4 common Twitter handles that marketed vaping-related merchandise ranged from almost 2,000 to more than 100,000 ( Table 2).